The Weekender

Allied London

How do you brand an event that will entice people to the “other side of town”? We worked with the team at Allied London to brand a makers market and artisan weekend in The Old Granada Studios warehouses.


Simply looking forward to an event increases our overall happiness levels.
The concept for The Weekender revolved around the idea of saving the date – what we do on calendars to remind ourselves (mainly for those of us who still use paper calendars that is.) We circle, underline, cross through or in the digital world we highlight. How could this work through an identity?

Placemaking – Property Marketing – Design & Marketing